What Are The Key Factors Driving Growth For Starbucks?

We believe that international expansion, especially in the CAP region, will be one of the key growth drivers for Starbucks. The company is also working on innovative techniques such as mobile order and pay, food and beverage delivery, and expansion of its mobile payment network to other retailers to usher in an era of customer convenience and drive more traffic to its existing stores. We believe these innovative techniques to increase same store sales will also help boost Starbucks' growth.